Is your industry becoming more competitive? Are your prospects taking a closer look at what your competitors have to offer?
Stating your competitive advantage as having the best quality or the best price is no longer enough because your competitors can also claim the same things. Competitors also copy your strategies and tactics, even your product/service offerings. So how do we compete more effectively in highly cutthroat business situations?
There is no such thing as the “perfect product” and if there ever was, salespeople would be out of a job. Excellent salespeople solve product shortcomings by using competitive sales strategies. If you develop these tools, you can sell more than your competition.
Program Contents :
Identifying key competitors
Blue Ocean strategy
Strategy & Action plan
Pay Offs :
Upon completion of this program participants will be able to:
Understand strengths & weaknesses of competitors
Become more competitively intelligent to gather information
Formulate their competitive strategy
Evaluate their results
Duration : Two Days
- Contents will be customized as per the needs of the client